The Importance of Blog Commenting
When trying to make money from your blog, building an established reader base is of huge importance, but it is also one of the most difficult tasks, particularly in the early stages of your blog. The task of building a base of regular readers can be broken down to two main tasks - attracting new readers from sources such as search engines and social media, and networking with sites within a similar niche.
New bloggers often spend their efforts trying to move up the search engine rankings, and overlook the more targeted traffic and readers which can be acquired by networking with other sites. Building good relations with similar sites can be extremely valuable for new bloggers, in terms of attracting traffic as well as getting experience from other site owners.
Link exchanges are one way to network with other site owners, and writing positive reviews about each others website can build good relations quickly. Writing guest posts on each others blog is another good way to build relations, with the added benefit of instilling confidence in your readers that both blogs are of a high quality. Joining related forums and regularly making helpful and informative posts can quickly boost your reputation within that niche, something which could be of huge benefit to your blog.
One of the easiest ways to build relations with other bloggers is by blog commenting. Blog commenting is considered to be largely ineffective by most Internet Marketing experts, due to the high volume of spam comments generated by people using automated tools. Anyone with a Wordpress blog will be well aware of the volume of spam comments which have appeared in their moderation queue, the majority of which are completely irrelevant to the blog post. Because of this, search engines such as Google have been known to issue penalties to websites who have built backlinks using a large number of spam comments on blogs.
However, when put in place correctly, blog commenting is still an extremely effective method to build your blog's popularity.
One of the most important things to remember is to make sure that you only comment on blog posts which are relevant to your blog's niche. If your blog is related to Technology, commenting on Weight Loss blogs will have very little effect on your rankings in the search engines, and is virtually useless when it comes to build relations with other bloggers.
Similarly, it is important before commenting to read the blog post fully, and only comment when you have something to offer. Posting a comment which is relevant to the blog post is also important, to ensure that your comment is not flagged as spam by the blog you're posting on. Generic comments such as "nice post" and "I appreciate your effort, I'll be subscribing to your blog" are generally flagged as spam by most bloggers, as these are the kind of comments which are posted by those using automated blog commenting programs.