Using Social Bookmarking Services to Promote Your Website
Less than a decade ago, the Internet was far less interactive than it is now and much fewer people had access to it as well. Roll on the past few years and things like social media and cloud services have taken the virtual world by storm. When it comes to promoting a website, there is a great deal more to do than a little search engine optimization to build up a decent amount of traffic to your site. As the virtual world evolves, Internet marketing is becoming more and more versatile and there are many elements which are simply too important to ignore. Social media is one of the main reasons that most people use the Internet. Of the various types of social media marketing, there is social bookmarking.
What is Social Bookmarking?
Today, the Internet is all about sharing information. Social bookmarking is one of the most important elements of this. An example of social bookmarking is when someone posts a link to a webpage on Facebook or on another social site. This allows people to share websites they enjoy with friends, family or the general public. Although Facebook incorporates most of the main features which make up the social media world, there are also many popular sites which focus specifically on social bookmarking.
How Can Social Bookmarking Benefit My Business?
Social bookmarking is all about spreading a word. If your site provides quality content and value to the reader, many of your readers will share it with others. What you get in return is free advertising. Consider, for example, someone sharing a webpage with their contacts on Facebook. Others will take a look at the shared page and, if they like it, they may share it with their own Facebook contacts and so on. This is one of the most common reasons that good content goes viral. The results can improve exponentially.
What Are Some Popular Social Bookmarking Sites?
Although services such as Facebook, MySpace and Hi5 provide social bookmarking functionality, there are also other sites which are too popular to ignore. Sites which are specifically geared towards social bookmarking rather than incorporating the other areas of social media include Delicious, Stumbleupon, Simpy and Furl.
How to Use Social Bookmarking as a Blog or Website Owner
While people can copy and paste a link into their favourite social bookmarking site, they are far more likely to share a site they like if they can simply click on a button. You will probably have noticed on many webpages a set of buttons which allow readers to click and share the page on their favourite social networking site. Social networking buttons should be added to content pages on websites and blogs. Doing so is normally very straightforward, particularly if you use a popular content management system such as WordPress. In WordPress, for example, it is simply a matter of downloading and installing a plug-in which automatically attaches the social networking buttons to every post you make. No knowledge of coding is required.