Inexpensive Ways to Increase Traffic to Your New Website (Part 1)
The biggest challenge of any new website owner is getting traffic. Since no one knows about your newly-sprung online property, chances are you won’t have a lot of people knocking on your digital doors. Plus since you’re new, you’re probably not making enough revenue yet to hire a fancy PR firm or to buy top-notch SEO services.
Fortunately though, you don’t have to. Don’t buy into the fact that you need a lot of money to get a lot of site visitors. Below a few ways to reel in more traffic without breaking the bank:
Buy Global Traffic
Contrary to what other people may say, buying online traffic doesn’t necessarily cost an arm and a leg. At FullTraffic for instance, you can get 10,000 visitors for just $7.50 through our Global Traffic product. Doing so lets you leverage the FullTraffic network which gets more than 16 million daily impressions. This allows you to reel in massive amounts of traffic at a global scale. Get visitors from all over the world and put your site in front of millions of people.
Pro tip: Set a cap on your daily visitors so you can stretch out your budget even more. Let’s say you purchased a package for 10,000 visits. If you don’t want to get all those visitors in just one day, you can put a daily limit on the amount of traffic that you want so you can spread out your visits and your ad spend over a longer time period.
Market on the RIGHT social networks
When it comes to marketing on social media, it’s best to determine the top social networks that your target audience uses then market heavily on those sites or services. For example, if you’re targeting moms, then chances are the top social networks that they’re using are Facebook, Pinterest, and Twitter. On the other hand, if you’re targeting businessmen, then you probably shouldn’t market much on Pinterest or Snapchat, and instead devote more time on LinkedIn.
In any case, find out what’s best for your target customers and stick to those networks. Most new webmasters make the mistake of trying to market on every social network even if they’re not appropriate for their target audience, thus wasting a lot of time in the process. (And as we all know, time is money.)
Pro tip: Don’t bother buying fake likes or followers. It’s a waste of money and you could put your account in jeopardy if the site finds out that you’re purchasing fake fans. Strive to grow your fan base organically by engaging with people and posting great content. This shouldn’t a colossal amount of time if you focus on the right social media sites.
Join promotional contests
Join contests that can give you free exposure. Competition winners often get social media shout-outs as well as features on blogs and publications, so they can give you a chance to get more exposure. What you can do is visit blogs in your industry and see if any of them are running contests.
Aside from looking for competitions in the blogosphere, turn to your vendors and see if any of them are running contests that would score you free products or services. For example, at FullTraffic, we occasionally run promos wherein n we give away free traffic to participants.
Pro tip: Just because a site or vendor isn’t actively promoting a contest, doesn’t mean they don’t have anything planned. Contact the site or the vendor and proactively ask them if they have any promos lined up.