With so many people buying fake "Likes" on Fiverr, or some other "gig" site, there ought to be a way for honest people to get honest "Likes" on Facebook. After you've introduced your website to all of your personal contacts, it's time to think about a larger strategy. This one is courtesy of James Altucher and goes something like this:
1) Be in charge of your own promotion. A lot of webmasters think that if they write great content, people will spontaneously link to their website. Maybe that's true, but maybe not. If you're doing nothing to promote yourself, then you should expect nothing in return. Yes, Google might pick up on those long-tail keywords, and help you out with them in the SERPs. However, if you're after social traffic, then you will need to give yourself a boost or have an offer so unique and compelling that people are going to call you on the phone begging you to let them link to your site (i.e....
One of the most interesting things about Wikipedia is the sheer traffic volume the site gets. There are millions of pages on an almost endless number of topics. The problem is that it's notoriously difficult to get links from the Wiki. Even if you do manage to, you're not guaranteed to get a lion's share of the traffic. Here's how to spy on Wikipedia to make sure the backlinks you do get are well worth the effort.
1) Choose your niche. Make sure it has broad appeal. You can go to Wikipedia and search for your niche to dig up some pages. This might not tell you traffic numbers, or give you an idea of the amount of traffic flowing to each page, but if there are a lot of pages on your area of interest, it's a good bet that there's some traffic there.
2) Go to: http://stats.grok.se/. This is where the rubber meets the road. This site allows you to pull back the curtain on Wikipedia and see exactly what pages get the most traffic. Once you have that...
Most webmasters are worried about getting more traffic. What about increasing conversions? If you had a choice between receiving 10,000 more visitors vs increasing your current conversion rate by 50 percent, which option would you choose? If you're smart, you would choose the higher conversion. More traffic is only good when you have no traffic and once you get to a certain point, you really just need more sales (i.e. more conversions). Here's how to immediately increase conversions quickly.
Irritate and Frustrate
Are you frustrating and irritating your users? This is an art, but if you can pull it off you can boost conversions dramatically. No, you don't want to frustrate users to the point where they leave your website. That's the wrong kind of frustration. What you want to do is frustrate the visitor by introducing some kind of pain, some kind of problem. If your site is filled with great information, but you never agitate your audience, they...
Website statistics is often one of the most overlooked areas of on-site SEO. Your site statistics tell you where you are strong and weak, so to speak. A good analytics program should be able to tell you total visitor count as well as break down key metrics so that you can see where your traffic flows to and where it came from.
Wordpress has some decent options like "Wass Up" and "Wordpress.com Stats." However, the king of analytics is still Google. In fact, Google almost provides too much information which is fine if you know what to pay attention to and what to avoid.
Wass Up provides some basic traffic stats information. There's nothing overly fancy about this plugin or its abilities. It does its job well, however. Checking the stats is pretty simple. You can see visitors divided up by source (i.e. referral traffic vs. direct traffic vs. search engine traffic). You can also see how many visitors came to your site over the...
Search engine optimization used to be this very mysterious activity that only "experts" knew how to do. That's not true anymore. In fact, Google doesn't want you to do SEO, really. Matt Cutts has said many, many, times that the best SEO is just good quality content and an awesome user experience. Despite this fact, many webmasters still make ridiculous SEO mistakes, accuse Cutts of being a liar, and then scratch their heads when their site tanks in the SERPs. You want to know the best way to "do" SEO? Stop making these top SEO mistakes:
1) You Rely Too Much on Plugins For SEO
There are maybe a handful of SEO plugins for Wordpress that are worth using. One of them is made by Yoast (if that gives you any idea of the quality). Outside of a couple of basic tools to help optimize blog posts and links on your site (i.e. make them easy for users to find/navigate through), you don't really need to spend a lot of time on this. Why?
LinkedIn is a hotbed of professionals. You won't find the kind of data and connections you get on LinkedIn via Facebook, Google +, or Twitter. While the site is better used for B2B sales, it can also be used to make valuable connections in a B2C niche. Since LinkedIn does an excellent job of not only attracting people to its site, but also getting people to self-sort by interest, there are a couple of ways for you to benefit from this social networking giant.
LinkedIn allows users to ask questions on public forums. This is an excellent place for you to demonstrate your expertise. Answering questions builds a sort of "street cred" with the LinkedIn community. You can even obtain valuable referrals from this kind of marketing. Sometimes, the person asking the question will email you directly and start a conversation. What's more, other people with the same question will likely see your contribution since LinkedIn archives...
Wil Reynolds is the mastermind behind SEER SEO, and a brilliant strategist. While most link builders want easy ways to attract links, they don't always want to hear the truth about what it takes to get high value links. High value links are probably the only links worth pursuing, since these are the types of links that will stick around for the long-term and boost traffic to your website.
No, you don't get immediate value from many of these high-value links, but the long-term benefits make them nearly impossible to beat. The fact that many high-value links don't have an immediate payoff is your cue to get busy accumulating them because your competition will be too lazy and short-sighted to.
Getting .edu Links
While this idea is a few years old, it still works and the potential here is still almost untapped (yes, most webmasters are that lazy). If you have a piece of software, or a product or service, that can be altered or modified for college...
SEO tools make your life easier, but there are so many of them that you have to be a little picky about what you get involved with. It's really easy to waste time on SEO and end up chasing the wrong kinds of link targets. Then there's the matter of on-site SEO. That's a bit of a boondoggle in and of itself since Google has come out recently with an over-optimization penalty. Stick to these tools, and you should get the most bang for the buck (or time invested):
The folks over at Citation Labs have come up with a winner here. Link Prospector lets you create a campaign and reach out to link targets. You get to choose from a variety of different reports. Each report details different types of link prospects like guest blog posting opportunities, links pages, review opportunities, donations (you make a donation to a charity or some other organization and receive a link back in return), content promoters, and...
Everyone is looking for easy link wins. Not everyone is willing to do the follow-through work though. Wait a second. Doesn't "easy link wins" translate into "easy-to-get links"? Sometimes. Sometimes not. Easy link wins means that getting the link doesn't take a lot of effort, but it does take some effort. It's easy in the sense that most people can do this, yet getting the link makes you look credible in the eyes of Google (and other search engines). So, without further ado, here are some easy link wins that should really help you out:
Hit up your Chamber of Commerce. People often overlook this one, but it's a simple link to get. If you're a business, you should join the local Chamber of Commerce. Besides hosting fancy mixers and networking events, the Chamber of Commerce often maintains a website. Members get links to their site. Easy as pie. if you haven't done so yet, contact your local Chamber and ask about it. They're...
For years, Google has warned you not to engage in link buying. Maybe, for years, you've ignored that advice and are just now paying for it with lower rankings. The Panda update really did wipe out a lot of websites and knocked many others down a rung or two.
Then came the notifications. You might have read about them. If not, here's the gist. Google started sending out notifications (AKA warnings) to webmasters. The email read something like this:
Before this year, Google would merely tell you about suspicious link activity or they might not. The emails were always pretty non-descriptive. Now, Google flat out tells you that they have detected suspicious link activity and that you should probably get your butt in gear and fix it.
All those years of buying links aren't paying off. In fact, the link-selling industry has taken an interesting twist.
Removing Links For a Price
Remember when article marketing and paid...