Facebook has blocking certain apps because it says that it is just protecting its assets. Facebook declares that an app which does not add value to Facebook should not be able to access the social network's data. Of all their data sets, Facebook’s social graph is the one thing that’s truly distinctive. Facebook has spent several years getting you to validate who you know, and it sounds as if it does not want to hand over your friend list to competitors any more. This week it discontinued both Twitter’s new photo app Vine and messaging app Voxer from Find Friends, that lets you connect with Facebook friends on other apps.
Facebook has explained the Voxer issue in its own way. Users have an option to post an audio message they have put over Voxer on to Facebook. But this option is mostly buried and you would not be able to find unless you have searched Voxer’s help documents. If you slide a previously sent message, you can see a share button by which...
The art of responsive web design, commonly known as RWD, has been dominating conversations globally since Ethan Marcotte formulated the name in 2011. This fairly new concept of creating websites which provide an easy to use and view navigational site layout that can be utilized across various devices is taking the marketing world by storm. Whether you are on your laptop, your desktop, your iPad, or your smart phone, sites with exceptional responsive web design can provide users with a truly unique and engaging experience no matter which device they choose to use.
So, why the incredible push for mass implementation of responsive web design? Experts estimate that between 90 to 100 million consumers will purchase tablets in the year 2013. Right in line with the steeply increasing trend of tablet sales is the rising boom of smart phone usage.
Consumers want to have technology and the world wide web at the tip of their fingers at every moment. However, if consumers spend 40%...
Do you own a blog? For anyone who does, we all know the headache of finding, gaining, and maintaining more RSS subscribers on a consistent basis. RSS allows you to get updates from multiple websites in an easy to access manner so you don’t miss a thing. In the same manner, it gives you an opportunity to get your posts in front of readers that enjoy your blogging. So, what can you do to retain subscribers using RSS? The simple solution is to get them to subscribe to your RSS feed. Read on to find out the ten simple ways to gain RSS subscriber.
Focus on a Single Topic
Choose a great topic that you’re familiar with, and stick with it! Consistency is the key. Those that already read your blogs are potential subscribers, as they find the blog content for your particular niche interesting. Sticking to one topic shows your readers that you are serious and knowledgeable. Shooting off on random tangents may annoy and cause readers to lose interest or...
The idea that brevity and constraint spurs creativity has birthed a new service that could be the next big thing in the social networking and content marketing world. This week Twitter introduced Vine, an app that lets users capture and share very short looping videos, each limited to only six seconds or less. Twitter itself, being a type of microblogging site, has been known for years for inspiring originality through brevity. Its limit of 140 characters on tweets has led both private and corporate users to be quite creative in how they express themselves.
At the moment the Vine app is only available for the iPhone and iPod Touch; it can be downloaded for free from the Apple App Store. Functionality for Androids and other mobile platforms is expected to be added soon, although no official date for this addition has yet been released. Other social media sites seem to be taking the development seriously; most noticeably, Facebook quickly removed the ability to...
Years ago it was pretty simple to understand what keywords received the most traffic. You could log into Google Analytics, see where all of your visitors came from, and then you could "target" keywords in your blog posts and guest post articles. That's getting more and more difficult to do, and Google is giving you a heads up to exit stage left on traditional SEO.
Keyword Research Doesn't Really Work Anymore
Keyword research is getting to be a nightmare. Yes, you can still go to Google's free keyword tool. That tool, however, only tells you competition for Adwords ads and approximate search volume for the keyword. It doesn't tell you how hard it would be to rank for the given keyword. Even the keyword data isn't all that precise and could give you an incomplete picture of the potential for your keywords.
Rand Fishkin explains this phenomenon on his site, SEOMoz. It's nice to believe that, like Fishkin, you would get more traffic...
Investment firm Piper Jaffray might butt heads with Android lovers out there. In its study conducted earlier this year, it found that Siri, Apple's voice recognition software turned personal assistant, is wrong about 1/3rd of the time. However, the study revealed something interesting when compared to Google's version.
© ryanking999 - Fotolia.com
Most people are now familiar with Google's voice assistant. Piper Jaffray compared the two and found that while Siri only correctly answered the users' queries 62 percent of the time on a busy street and 68 percent in a quiet room, it understood 89 percent of the questions being asked while in a quiet room. Even on a busy street, it understood the user 83 percent of the time.
Google's accuracy was much higher - 86 percent - when asked the same questions as Siri. Why the discrepancy? Well, for a while now, Siri has relied on Google for many quieries. Yep, even as Apple vowed...
You've heard it over and over and over: When you're marketing a product, focus on benefits. Features mean little to customers; they're more concerned with what's in it for them—the benefits.
That's still good advice. However, innovative marketing professionals realize that product benefits are no longer enough, either. When faced with an array of almost-equal products at almost identical price points, customers choose to buy stories.
Whether you create your own products or focus on affiliate promotions, build a story to set yourself apart from competitors.
Talk to your audience about yourself: how your business started, where it's going, your dreams and goals and inspirations.
Solicit true testimonials from your customers, and polish their words to tell the story of your product or service.
Write client case studies. Incorporate details of customer challenges and customer triumphs. Get a little poetic—use...
Gone are the days when you could write an ebook, design a landing page, sign on with ClickBank and wake up the next morning with thousands of dollars in your bank account. Perhaps those days never existed, except for a few lucky marketers who leveraged sudden success into an ebook revealing how they did it.
If you want to make a real, sustainable income from online marketing, you'll need to figure out a real, sustainable marketing plan in 2013. Competition is fierce. Most markets are completely saturated. Marketing channels have changed forever. Potential customers are tired of seeing the same old thing.
So, you must pay attention to both short-term and long-term goals. Give yourself regular cash infusions and keep your eyes on the future, too.
It's hard to give specific advice about how to design cash infusion marketing. Each business has its own marketing methods and audience response. For the new year, shed old marketing advice and try...
Full-page ads are a simple and highly-effective way to offer your services or products to specific target audiences.
At FullTraffic, we deliver fast and affordable solutions to your business by providing you with one of the world’s largest full-page networks out there.
How does it work?
Display interactive ads which highlight your best benefits, products or services.
Full-page ads take up the whole screen, which enables you to get your message right on the spotlight.
Got a new product? Show it.
Got a new service? Offer it!
Let users see you without clicking; drive them towards your experience without effort and make your investment count.
To top it off, it’s extremely easy to use: Build an engaging page - load up your URL - and let the ad work its magic.
How to use it
What does your business’ campaign need? Reach? Performance? We got it.
Set a reach campaign to amplify your...