A business blog is an essential tool that brings potential new customers in from search engines and social media services and generates priceless word-of-mouth promotion. However, a blog can quickly grow stale if left unattended. Update and maintain your blog each day to keep its content fresh, increase its standing with search engines and encourage visitor engagement.
Remove or update old blog posts referring to products or services that no longer exist. Old posts may continue to bring traffic to your business's website; these potential customers may become unhappy if they are enticed by a product only to find they can no longer purchase it. If you remove a post, redirect its URL to that of another post containing updated information.
Moderate comments left on your blog, deleting spam and approving comments that offer valuable contributions. Reply to comments when appropriate to show your visitors that you are...
Intense battles as being waged daily in the coliseum of Google search results. Web designers are constantly tweaking their websites in the hope of achieving ranking success. If you are a site owner or designer attempting to gain ground and perhaps surpass your competition, here are six rules to climb to a better ranking.
1. Design your site with the user in mind.
Every updated search algorithm from Google makes it more and more important for your site to offer easily-accessible content of value to the user. Can your users find what they are seeking? Is there enough quality content available to cause them to spend time on your site? Do your site's pages load quickly? Is visiting your website a positive experience for users, or will they quickly become frustrated and click the "back" button? Make your site as simple, user-friendly, and useful as you can in order to keep visitors and improve your placement in the search...
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Ever since Google rocked the world wide web with its Panda updates, bloggers have been a little afraid of using strategies that once worked to increase organic search engine traffic. Google has made it clear that a comprehensive internal linking strategy works to gain SERP ranking.
Why Should Bloggers Fuss With Internal Links?
The most important reason to generate internal links between pages and posts is to capture visitors in a natural way. First-time clicks are incredibly hard to win, and your bounce rate will go down if readers can explore a topic deeply on just one site. Multiple page views also expose visitors to your message many times in subtle ways, so internal links are absolutely necessary for bloggers who are trying to make money online.
Almost as important, a good internal linking strategy helps search engines recognize that you're not just some random blogger posting random information. Bots follow internal links to see how...
People often ask the merits of purchasing web traffic. They may ask what the benefits are, or if the rate of interest is worth it so that they will be able to make more money than they are spending. While this always varies from person to person when it comes to the specific money increments and trade-offs, there are some main factors that you should take into account when determining how much traffic to purchase for your website.
The main reason behind purchasing web traffic is clearly to boost page views, though this process is much more complicated than that by itself. In the end we are really trying to increase revenue through a specific path that will usually lead into a linear profit or loss. To put it more clearly, think of a website as a business, they have a clear goal in mind: to make money, but they might also have a side-goal or a niche idea they are trying to represent and promote while they make money. There are a few different ways that a...
Search engine algorithms are constantly evolving and today, even tweets are indexed and displayed in search engine results. This makes Twitter a great place to spread your marketing message and help improve your websites search engine ranking. Unfortunately, getting on to Google's front page is not as simple as putting a link in a Tweet and waiting for the hits. You have to carefully select your name, optimize your shortened links, and become a part of the community so people retweet your links.
The main advantage of Twitter is the other users. Many have their own blogs and websites, and becoming a part of the community can get you valuable static links, as well as links in their tweets. Developing these relationships takes time, but it should be part of every company’s long-term online marketing strategy.
Select Your Twitter Handle Carefully
Your Twitter handle is important factor for SEO. When picking a name it is important to avoid...
If you're trying to attract organic search engine traffic to your blog, content is obviously the most important piece of your puzzle. Improve the impact of your content through these five strategies.
Create Powerful and Keyword-Relevant Headlines
The headline shows up in RSS feeds and in organic search engine results, so it must capture the reader's attention to create the initial click. The headline is a promise to potential readers. Make it keyword-relevant and engaging.
Unless you're a world-famous blogger with thousands of followers, your headline should clearly state what the blog post is about and appear to answer the reader's problem or question. Write, "Strategies to Grow Organic Blog Traffic" rather than, "Turn Your Posts Into Venus Fly Traps" or something equally clever. Simplicity and proper keywords grow traffic faster.
Deliver Your Best Opening Paragraph
The opening paragraph should be...
Ever wonder why your website is always the last one in the group to get indexed? Do you feel like Google is taking a bribe from your competitors to the point where they rank, index, and all around perform better than you. There are some definite reasons behind this but they can usually be summed up into one method. As we all know by know, or at least all of the experienced web marketers, the path to success lies behind a huge amount of page views and conversions. Now as it may seem daunting at this point, I would recommend breaking your work down into sections. Sometimes people like to look at the big picture, and notice the hours of work ahead of them and that just makes people break down. It is a constant human condition that when we actually realize the amount of work ahead of us we usually attempt to either cram it into one bite-size piece, or just blow up from stress. Now this is not only a bad but un-healthy way to deal with a workload, and there are some other leading...
Whether you're new to blogging or an established authority, you want each blog post to draw in traffic over the long term. This is called "stickiness" in the blogosphere. Attract more organic search engine traffic and make your blog stickier by following these four strategies.
Stay on Topic
Write your blog about different angles of a single topic - your niche. Don't throw in unrelated topics, and don't have too many categories. It's better to start a second or third blog if you find your ideas straying from the main point.
For instance, there are dozens of topics under the broad heading of "affiliate marketing." On a blog like this, you wouldn't talk about how to rebuild a carburetor or paint a landscape painting. At the same time, don't write two blog posts about each aspect of affiliate marketing. Instead, write a dozen posts about one aspect: go deeply into your subject so readers view you as an...
Plain and simple, your website needs one thing and one thing only, to get more visits. As basic of an idea as this one happens to be, that is truly the only for sure moneymaker in our business. Coming from an experienced web marketer, if a Webmaster can even stick to that one phrase and make sure that they do not give up on it then success will be inevitable. There are some simple steps that you can take to guarantee the validity of this process but the main concern is your own system that you put in place to monetize the visits.
As with any online business out there on the wild journey of an internet career, there is one main goal that is often hidden from the view of an inexperienced marketer. Page visits are gold here, they entice advertisers, increase your paycheck but most importantly can guarantee your long-term success. If there was a one step quick guide to making millions, that actually worked, then everyone would be doing it and we would all live very...