Internet content which is highly sharable, and ends up becoming extremely popular as a result, is often said to go viral. The type of content which most often goes viral is video content. A perfect example is the South Korean single Gangnam Style by Psy. Released in July, 2012, the music video's amusing and original style helped it to become the most watched clip on YouTube, with a stunning 1.75 billion views within the first year. With the combined power of things like social media sharing and video marketing, businesses can make viral content themselves in order to greatly increase brand awareness and exposure. The following takes a look at seven of the key elements of viral content marketing.
1 – Don't Try to Please Everyone
In order to create viral content, whether in the form of video or any other kind of media, you will need to stop being neutral. Viral content marketing is all about evoking emotions in people, and this inevitably means inspiring a degree...
Not so many years ago, most people accessed the Internet from either a desktop or laptop computer, and the most popular screen resolution by far was 1024x768. Nowadays, the way we use computers and the Web has changed immeasurably partly due to the fact that there are a multitude of completely different devices used for browsing the Web. During 2014, mobile Internet users will outnumber those using desktop and laptop computers. In the last couple of years, and particularly since the introduction of Windows 8, tablet computer sales have seen an unprecedented rise as well. Even desktop and laptop computers, which will always remain popular as well thanks to their larger screens and greater power and features, are more diverse than ever. With so many different screen resolutions in use today, Web designers need to start paying attention to responsive Web design so that their content is easily viewable and looks great on any device.
The beauty of responsive Web design is that you...
It’s apparent Google plays by their own set of rules as they are frequently found to be violating their own requirements and failing to fill in loopholes. Google claims they’ve eliminated many loathsome SEO techniques, yet honest webmasters are still feeling the sting of each new update. Black hat tactics are still prevailing, despite Google’s “manual efforts” to clean up low quality websites.
In our case, we are still ranking significantly lower than our competitors. Weeks after Penguin 2.0, buybulkvisitor.com continues to rank above our site; although, their ranking has dropped slightly from our previous report. But, take a look at their link report. Still ranking with Sape links.
Our battle to rank above spammy sites doesn’t end there. With a diversity of keywords, we consistently rank below sites that should have been penalized and eliminated. Take “buy visitors” for example. Once again, we are beat by poor competition,...
For any PPC (pay-per-click) ad campaign to be successful, you need great ads that include powerful keywords. But how do you find these keywords?
Unless you're a psychic and can guess which keywords are relevant for your business and have the highest volume of searches, you need to use keyword research tools so you can get some insights into what your potential customers are looking for and which keywords you should be using to optimize your ads.
There are so many keyword research tools on the web and even more are popping up constantly, but not all of them are worth your time.
To make the process of keyword research easier, here are the top five most effective tools to use for your PPC keyword research:
1. Google Keyword Planner - Find out search volumes for keywords (Free)
Your PPC keyword research must start with Google's Keyword Planner tool.
Google is the number one search engine with billions of users around the world, which makes its free keyword...
The FullTraffic team is feeling extra generous today, which is why we just cooked up a new giveaway that’s bound to get your creative juices flowing!
To participate, all you need to do is answer this: Why do you love FullTraffic and why would you like to win these prizes?
What you’ll get
We’re giving away a bunch of exclusive FullTraffic items, including T-shirts, mouse pads, and tumblers! You’ll get ALL THREE items in a nice package so if you win, so there’s no need to fight over who gets what.
Additionally, we’re giving away not one, not two, but 10 of these prize packages which means that entrants really have significant chances of winning!
How to join… and win
To enter, simply leave a comment below this post telling us why you love FullTraffic and why you want to win our prize packages.
Readers can then vote for their favorite answers by simply clicking the Vote up button...
Can you believe we’re more than half-way through 2013? The year has had its share of its ups and downs so far, and the FullTraffic team is just happy be able to roll with it.
To top off the end of another quarter, we’ve decided to look back at the past three months to see what happened on the FullTraffic blog. We’ve published a number of hot posts during the last quarter so we’re going to do you the favor of rounding up some of our most socially shared articles in case you missed them.
Below is a list of FullTraffic’s top blog posts for the second quarter of 2013:
1. Analyzing Penguin 2.0 (4.0) and Its Impact to Date - In this post, we tackled Google’s most recent Penguin update at the time. We talked about which sites were likely to be most affected, and showed a ranking of the top 25 websites to be hit by the Penguin update.
The post generated a lot of social buzz, sending over 300 Facebook likes and dozens of tweets.
Web traffic provider FullTraffic today announced the redesign of its homepage. Following the announcement that it would be discontinuing its Global Traffic feature, the ad network modified the look of the site to reflect its new product changes. On top of that, the site now sports a better, more engaging design and layout.
Users have noted that the site revamp makes use of space more effectively. The layout looks less cluttered and crowded, and it is now easier to read.
“The new design gives users a better and cleaner browsing experience,” said FullTraffic CEO Federico Einhorn . He mentioned that a lot of work was put into the recent site overhaul. According to the CEO, the company factored in the latest web design trends along with user feedback to come up with the changes. “A lot of research and countless revisions took place, but it was all worth it, since we’ve been getting great comments about the new design,” he said.
Buying traffic is a great way to quickly get more visitors and increase your ComScore rankings. It also generates exposure for your site and helps put your company on the map.
Another great thing about purchasing traffic online is that doing so is both affordable and convenient. Whether you’re an advertiser looking to build your brand or a publisher who wants to drive more visitors to your site, you can start getting those much-needed website hits in just a few minutes, thanks to the self-serve platforms that ad networks offer.
Here’s the thing though. While it really is easy and inexpensive to buy traffic from online companies, it’s important to note that not all of them are created equal.
Before whipping out your credit card, be sure to ask yourself the following questions first:
How much traffic will I get?
Size matters, when it comes to ad networks, so be sure to look into how big the ad network is before choosing to sign up. How many...
Negative SEO was thought of as a very rare thing in the past, and there was doubt about its effectiveness. However, since Penguin and its changes hit the Web there has been a great deal of talk about negative SEO. Now it seems everyone has been hit by it, or at least everyone who has experienced the slightest drop in traffic. This is the usual hysteria settling in whenever a change occurs and, there is little doubt that almost all of these complaints are unfounded. However, I do wonder if attacking other websites might become a common tactic in the future. One group of SEO experts have recently done something to help answer that question.
This group made use of one of their own websites that was highly ranked and typical of a small business site. They posted thousands of paid links around the Web with all of them pointing to the site, then tracked the SERP position of the website to see what happened.
Test Begins: Website ranks number three for the keyword pool cleaning...
Full-page ads are a popular format for companies that truly want to make a huge impression on customers. Unlike regular banner ads, Full Page banners can’t be ignored that easily. And if they’re designed and executed in a tasteful way, they can be highly effective in getting traffic back to your site.
Of course the key word here is “tasteful.” See, the main reason why some advertisers aren’t seeing their desired results out of their campaigns is because they’re serving up their ads in annoying and obtrusive ways.
The fact is, you can certainly make full-page ads work for you if you implement them in a way that doesn’t kill people’s browsing experience.
The next time you’re running a full-page ad campaign with FullTraffic, be sure to keep these tips in mind:
Remember that just because you get a lot of space doesn’t mean you have to use it all
One of the best things about full-page ads is that they give you a...