With so many people buying fake "Likes" on Fiverr, or some other "gig" site, there ought to be a way for honest people to get honest "Likes" on Facebook. After you've introduced your website to all of your personal contacts, it's time to think about a larger strategy. This one is courtesy of James Altucher and goes something like this:
1) Be in charge of your own promotion. A lot of webmasters think that if they write great content, people will spontaneously link to their website. Maybe that's true, but maybe not. If you're doing nothing to promote yourself, then you should expect nothing in return. Yes, Google might pick up on those long-tail keywords, and help you out with them in the SERPs. However, if you're after social traffic, then you will need to give yourself a boost or have an offer so unique and compelling that people are going to call you on the phone begging you to let them link to your site (i.e....
Don’t believe all the gloom and doom that you hear about email marketing, because email is most certainly not dead. Social media fanatics may act like email is on its way out and social is the new silver bullet when it comes to reaching customers, but the fact is, email still remains one of the most effective online marketing tools out there and it will continue to be a power player for years to come.
Of course, this isn’t to downplay the effectiveness of social media. Sites like Facebook, Twitter, Pinterest, and the like all have very unique features that allow brands to connect with users like never before. With that said, instead of comparing the two marketing tools, it’s best to find ways to make email and social media work together. They don’t have to compete with each other, and marketers aren’t required to pick one over the other.
In fact, Experian recently released a new infographic that illustrates how marketers can...
Earlier this year there was a significant amount of commotion in the online world when business websites were hit where it hurts them the most, namely in their search engine results. Google search engine updates with names like Panda and Penguin had a detrimental effect on the page ranking of what the company deems to be over-optimized or spammy websites. While this should have been good news to website owners who follow Google's best practice guidelines carefully, even they are not safe thanks to the increased chance of being hurt by so-called negative SEO (search engine optimization).
What is Negative SEO?
There are a number of techniques that fall into the category of negative SEO, and some are easier to protect yourself against then others. Let us take a look at the three most damaging negative SEO techniques that can be used against your website.
The hack/malware technique is often used by malicious...
As a small business owner, you're busy managing the day to day affairs of your enterprise and may find that you have little time to manage your website. Such neglect is understandable if most of your customer transactions are completed face to face, and your website serves mostly as an informational portal for your clientele. For everyone else, a website can be an important business generator, a way for you to win new customers. However, to shine online you need to connect with people and one certain way to do that is by following a proven search engine optimization blueprint for your small business.
1. Easy to access. Your SEO blueprint begins with having a website that loads quickly, is easy to access and has clear navigation instructions. Navigation tabs should be placed where everyone can see them -- above the fold. Your site should make use of corporate style sheets or be based on a content management system platform such as WordPress to give every...
One of the most interesting things about Wikipedia is the sheer traffic volume the site gets. There are millions of pages on an almost endless number of topics. The problem is that it's notoriously difficult to get links from the Wiki. Even if you do manage to, you're not guaranteed to get a lion's share of the traffic. Here's how to spy on Wikipedia to make sure the backlinks you do get are well worth the effort.
1) Choose your niche. Make sure it has broad appeal. You can go to Wikipedia and search for your niche to dig up some pages. This might not tell you traffic numbers, or give you an idea of the amount of traffic flowing to each page, but if there are a lot of pages on your area of interest, it's a good bet that there's some traffic there.
2) Go to: http://stats.grok.se/. This is where the rubber meets the road. This site allows you to pull back the curtain on Wikipedia and see exactly what pages get the most traffic. Once you have that...
If you’re a blogger, an Internet advertiser, or someone running an online business, then consider yourself lucky because you are operating in a world of near-endless opportunities. The World Wide Web offers tons of chances for people to make connections, find customers, and earn money. Markets are evolving, and more and more consumers are going on the Internet to find information, make purchases, and connect with others.
If you’re thinking of doing business online but are still on the fence about it, check out the detailed explanations below on why there is no better time than now to become an online entrepreneur:
1. We are in the information age – The industrial age, which is characterized by assembly lines and factories, is long gone. Jobs are being replaced by computers, and activities that used to take a lot of time and manpower can now be done in minutes or even seconds thanks to computers and the Internet.
We are now in the...
“Never judge a book by its cover” is a familiar English expression. Don't prejudge the value of something based solely on its appearance. Unfortunately, on the internet nothing could be further from the truth. First impressions decide whether visitors will stick around on your website or if they will quickly click on to something else. Because your home page is the first port of call for many visitors, it is important that the page draws them in. Here is how to check if your home page does just that.
1. The Attention Puller
A good home page is a page where the designer has thought about the main tasks that visitors might want to do after first landing on that page. Which element on your home page attracts your gaze almost instantly? It should be the area where visitors can perform those main tasks. With this simple check you can quickly find out if the focus or attention puller on your home page is the right one. If not, then the attention...
Less than a decade ago, the Internet was far less interactive than it is now and much fewer people had access to it as well. Roll on the past few years and things like social media and cloud services have taken the virtual world by storm. When it comes to promoting a website, there is a great deal more to do than a little search engine optimization to build up a decent amount of traffic to your site. As the virtual world evolves, Internet marketing is becoming more and more versatile and there are many elements which are simply too important to ignore. Social media is one of the main reasons that most people use the Internet. Of the various types of social media marketing, there is social bookmarking.
What is Social Bookmarking?
Today, the Internet is all about sharing information. Social bookmarking is one of the most important elements of this. An example of social bookmarking is when someone posts a link to a webpage on Facebook or on another social...
Most webmasters are worried about getting more traffic. What about increasing conversions? If you had a choice between receiving 10,000 more visitors vs increasing your current conversion rate by 50 percent, which option would you choose? If you're smart, you would choose the higher conversion. More traffic is only good when you have no traffic and once you get to a certain point, you really just need more sales (i.e. more conversions). Here's how to immediately increase conversions quickly.
Irritate and Frustrate
Are you frustrating and irritating your users? This is an art, but if you can pull it off you can boost conversions dramatically. No, you don't want to frustrate users to the point where they leave your website. That's the wrong kind of frustration. What you want to do is frustrate the visitor by introducing some kind of pain, some kind of problem. If your site is filled with great information, but you never agitate your audience, they...
Internet forums can be a useful marketing resource for Internet entrepreneurs and online businesses. They provide a public platform for conversation, debate and all manner of information exchange. However, forums rarely exist primarily for the purpose of Internet marketing and there are some important rules and guidelines to consider before you start getting involved. More than a place for actual advertising itself, forums are a great medium through which to build up your reputation and get involved with the community surrounding your niche. The best thing about forum marketing is that it is completely free, so the return on investment can be exceptionally good when it comes to Internet marketing. Before you begin, consider the following tips and strategies to get the best results and avoid common mistakes.
Do Your Research to Find Suitable Forums
Finding the right forums for your needs means finding those which are part of the community surrounding...