Social media groups can be a vital part of every business process and can help in building some good professional contacts in the industry. Additionally, it is the best means to share all the updated news and essential information about your online business with your target audience. Now, joining social groups can be a great way to open communication links with potential customers and provide greater exposure to your products in the market. There is a greater possibility of boosting your search engine traffic and attracting high quality customers to your website by using this marketing approach.
You can post interesting articles and blogs across different social media groups that cater to the special interests of a niche audience. These social groups are the right platforms for exchanging your valuable ideas and suggestions with people who share related business interests. Besides, social forums can also act as an excellent medium of social media marketing and boost your...
Wikipedia used to be the holy grail of backlink sources. Most marketers dropped it when Wikipedia went "nofollow," but many marketers (who were smart) leaned in to have a closer look at what was really going on over at Wikipedia.
It's a good thing Wikipedia went "nofollow." Can you imagine what it would look like today with 10,000 spammy backlinks coming from just one page? After "nofollow" scared off all of the lame spam artists, real marketers began developing a plan to hitch a ride on the savoriest gravy train on the Internet. You see, Wikipedia draws in a lot of traffic. Some Wiki pages pull in hundreds of thousands of visitors per month.
That could be a goldmine for you if you're not keep on buying website traffic, or you are an utter failure with pay-per-click ads. They key to getting a Wikipedia link is to add real value to the Wiki pages.
It's all too common for newbies to go to a well-established...
You spend hours every week cropping photos, writing posts and tweaking your blog's design. Yet your blog's statistics show that you have a high bounce rate or that you simply don't have very many visitors at all. There are many possible reasons for this, but one may simply be that people don't like your blog. Look at some of the reasons that people give for avoiding a website and see if your blog is one of the offenders. If so, take action quickly and give your site a chance at popularity!
1. Your blog is all about money. Making you money, to be exact. The first purpose of any blog should be to offer excellent content to the reader. If your blog has ads plastered above the content, below the content, in the content and in the sidebar, you are sending the message that your earnings are more important than your visitor’s experience.
2. Your blog is aloof. You accept comments but don’t respond to them or reciprocate by visiting...
One of the biggest challenges faced by online enterprises is to drive high quality traffic to their website and provide maximum exposure to their products. Of course, there are plenty of Internet marketing methods that can be used for promoting different online products. However, it is important find an economical and cost effective strategy that can boost your marketing efforts. The main objective of any online marketing campaign is to increase the popularity of the website by attracting a high number of visitors. There are many free marketing methods such as article marketing and blog posting that are quite popular and used by lot of online enterprises to assist their company’s branding strategy.
Now, it is important to provide high quality content to your target audience, if you want them to visit your website regularly and access information. By sharing valuable business ideas and tips with them, you can build greater trust and confidence among your...
Most everyone is familiar with the old saying about “winning the battle but losing the war.” In the world of SEO, however, it is not an either/or proposition. When it comes to search engine optimization for your website, it is imperative that you win the battle and the war.
There is an abundance of information, ideas, and tools available regarding SEO techniques and practices. The SEO technician can pick and choose which ones and what combinations work best for his particular situation. These are the tangible parameters and will take you a long way toward winning SEO battles. However, there are also some intangible factors that all SEO craftsmen should be aware of and incorporate into their arsenal as well. It is these intangibles that are the key to winning the war.
The intangible elements referred to here are consistency, persistence, and attention to detail. Being somewhat generic in nature, these items can be applied to most anything...
SEO is often said to be constantly evolving. The "O" in SEO stands for "optimization" of course. That very word carries with it the connotation of a never-ending strategy. This is good for SEO companies selling you SEO services, but it might not boost traffic to your site. Why? Well, there are some basic SEO strategies that don't change. If you don't get these right, nothing else matters.
You Don't Have A Value Proposition
You've probably heard the old saying "if you build it, they will come." Well, the first part of that sentence is possibly the most important. You have to build it, first. Building a value proposition means that you have something of value to offer your website visitors. If you can't explain what it is that you have to offer in simple terms, forget about it.
Most peoples' attention span these days is pretty poor. On top of that, no one will want to link to, or mention, your...
Google has been on the move to push its version of social media: social search. With social search, Google hopes to take away some of the market share from Facebook. Whether it will work or not remains to be seen. However, Google isn't' the only game in town. If you want to boost traffic to your website, there are several ways for you to use social media to up the ante on your competitors.
Level The Playing Field
Google is relying more and more on its "+1" system for ranking signals. Normally, a small start up company would have no chance of ranking well for competitive search phrases. However, with Google +, all that's needed is a "+1" from someone in that business's circle to start an unstoppable viral storm.
A "+1" could send a relatively unknown company to the first page of the search results for everyone in the referrer's circles.
What may surprise you is that Google + posts are showing up not just...
Google is making a change to how it reports referrer information using Chrome. The result? Some analytics programs might start showing search visitors as "referred traffic" from Google without doing a search. The recent change was posted on Google Webmaster Central blog recently.
Referrers are a kind of "Caller ID" for web browsers. The referrer tells the analytics program where your traffic came from. For example, if you were to click on a link from the search engine results pages for a specific keyword, the referrer information passes along to the destination page's analytics program would show that you were referred to the page via Google's search engine. However, traditionally, Google would show this information along with the keyword used to get to that page.
That's how the website owner knows what search terms are popular for his website and what pages are popular on his site. The change would mean that Google would...
Google AdSense is one of the most well known ways of monetizing your website. However, many people fail to realize just how money they could make off it. Properly optimizing your profit from Google AdSense will require a lot of work and a little cunning, but it can be done. Here are a few ways you can do that.
Optimize Your Site Layout: Not all layouts are the same. Some layouts are more welcoming to Google’s AdSense advertisements. A layout that makes it easy to incorporate a horizontal, vertical, or square advertisement is effective. Keep it simple. Keep it clean, and people will be more likely to click an ad on your site.
Place Them High and to the Left: Most people only scroll down to the point where it is relevant to their interests. For that reason you should keep your AdSense ads high up on the page, where they’ll see it no matter what they want from your site. Putting them on the left increases the chance that they’ll notice...
SEO is difficult to do if you're not a professional. Even the pros make mistakes. This is why it's probably best to hire an SEO consultant at some point. There are, however, some basic SEO tactics you can take on by yourself. Even though these tactics are basic, there's plenty of room for error.
Link building is harder than it sounds. Getting merit-based backlinks is key for longevity in the search engines, but there are far too many people buying backlinks or engaging in sketchy link building tactics. Link wheels, buying PageRank, and even swapping links can be dangerous. Google wants to make sure its search engine returns relevant results. To do this, it flags and penalizes any website that violates its TOS. Buying links, or getting links that are not merit-based is a violation of Google's TOS. Don't do it.
There are plenty of ethical ways to get good backlinks for your website. For starters, find old websites that are not...