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Using Targeted Traffic to Your Benefit

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So you have recently started up a website and you want to get more viewers. You see that counter jump up by a steady amount every day and you are starting to get a following and get some people that come by your website and enjoy your content but you want more of this, you want to increase this feeling and get more people to be loyal visitors to your website because you truly think that you are providing top notch content. The idea is that if you really have the drive and the desire to increase your website's relevancy and user ratings you will be able to with the use of targeted traffic. Essentially, targeted traffic gives you the ability to control how much of an impact your website has on your targeted region of the web. Websites these days are having an increasingly hard time at gaining users because the web is getting filled with websites that try to tell users where they have to go. Social media websites have done this mostly and basically cause a large funnel effect for...



Survey Says "NO" To New Google Personalized Search

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Survey Says "NO" To New Google Personalized Search

In a surprising study of about 400 people conducted by research tool provider Ask Your Target Market, it was found that most people just plain hate Google's new personalized search results. That's surprising, as Google has really been pushing personalized search for a while now. It seems to make sense on the surface. If you're searching Google (or some other website for you heretics out there), you want results that are tailored to your likes and dislikes. I mean, who really wants search results that are "cookie cutter." Apparently, the bulk of the population does. Maybe people sense the non-objectivity of personalized search results. Maybe they don't want to see their friend's Google + profile show up when searching for "lol cats." Maybe users just don't like the idea of Google using personal information to spit out relevant results. In the survey, about 38.3 percent of the people surveyed said that they...



How to Monetize Your Website

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How to Monetize Your Website

Given the massive popularity of blogs as a cultural phenomenon, many people now wonder how it is possible to earn money from their own websites. Most have heard the stories of people who were able to quit their jobs after starting a website with little more than a computer and an idea. However, some see such stories as an anomaly, an extremely low-probability event akin to winning the lottery. Of course, it is not easy to build a website that is able to make you a significant income; in fact, it is very hard work that requires a dedicated webmaster. However, you might be surprised to learn that it is actually quite simple to set up your website to begin earning money for you. Even better, much of this work can be handled via pre-existing utilities and programs so that all you have to do is focus on the content of your website, not the logistics of monetary transactions. As such, you can potentially earn money all day long without any additional effort on your...



5 Content Marketing Strategies That Every Business Must Use To Maximize Returns

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5 Content Marketing Strategies That Every Business Must Use To Maximize Returns

If you are a business owner, then it may be important to find out different ways of driving targeted traffic to your website. One of the best methods of building a niche customer base is by creating and providing high quality content to attract a larger audience. Content marketing can be a powerful way of publicizing your brand and creating greater brand awareness among the customers. Now there are many different ways of publishing online content that includes blog posts, tweets and uploading videos to share valuable information with the people. You can even write compelling articles and even provide tutorials on interesting subjects that can be useful to the target audience. At times, despite of the best efforts many businesses do not get the desired results with content marketing. One of the best ways to achieve success with content marketing is to plan ahead of times and also change your approach that might help you to get across the customers. Moreover, it...



Facebook Announces fMC, a Special Event for Marketers

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Facebook Announces fMC, a Special Event for Marketers

Alright Social Media Marketers and Facebook fans, be sure to mark your calendars as the largest social network on the web announced the first ever fMC—"a Facebook event specifically for marketers." The conference will take place on November 29 in New York City from 12 PM to 6 PM. The announcement, which can be found here, is short and direct, and simply reads: Join us as Facebook leaders, along with product and marketing experts, share our newest solutions, actionable insights, and proven strategies that demonstrate how you can use social technology to drive business growth. fMC (Which most likely stands for "Facebook Marketing Conference",) will have keynote presentations delivered by Facebook COO Sheryl Sandberg, VP of Product, Chirs Cox, and David Fischer, the social network’s VP of Marketing. There will be Breakout Sessions wherein "Experts from Facebook will lead inspirational sessions that outline key...



3 Benefits of Branding

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3 Benefits of Branding

Many people today are no stranger to brands - they're everywhere. A brand can be thought of as a name, image, or sign that promises a unique value that differs from the competition. Basically, it's what sets you apart; it makes you memorable. Branding helps catapult a company to iconic status. It also helps the professional lives of many individuals when they cultivate a personal brand throughout their careers. The benefits of branding are becoming increasingly important in recent times. As the world gets smaller, more people, products, and services are readily available. People and companies, more than ever, need to stand out, demand attention, and retain customers. So, how does branding help with all that? It's a powerful way to streamline and convey your unique values. Even though it's impossible to control every impression you leave on a person, a successful brand manages to get close. The act of branding demands that you...



Twitter: New Ideas for Web Promotion

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Twitter has been a long-standing platform for social media and marketing since its creation. Basically you have a new system for getting people to track you and subscribe to your posts that you could do every ten minutes or once a week. Due to the sheer overload of posts on everyone's twitter this means that you have full right to post whatever you want about your product or service whenever you would like to and almost no one will get annoyed. This will be different towards everyone as people will have different numbers of followers and such, but usually Twitter is a great place to bounce some ideas off of your customers and receive some feedback. For this reason Twitter also makes a great place for online website promotion due to the social and viral nature of the website. One lesser-known method for creating a viral tweet is to use specific keywords to get people to want to retweet yours. Many times you will see people just putting the letters RT or writing retweet...



Key Lessons for Effective Blogging

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Key Lessons for Effective Blogging

A blog is a site created by individuals or businesses as a way of encouraging discussions, opinions and suggestions. They help to increase awareness among readers of new products and developments without resorting to sales pressure. A blog is an open forum where anyone can leave comments for everyone to read and enjoy. The lack of understanding of what a blog is for has many trying to use them to advertise their business. Every good blog is run by a moderator who insures that direct advertising or hate literature are quickly eliminated. Those who insist on using blogs for anything else than what they are designed for are blacklisted or removed as a member. To be a successful at blogging, it's essential to keep some points in mind. Define Your Audience It's impossible to create a blog that appeals to everyone. Before you create your first blog, you need to define who your readers are going to be. You need to ask yourself what content...



Google's Chrome Browser Nowhere To Be Seen, Market Share Drops in January

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Google's Chrome Browser Nowhere To Be Seen, Market Share Drops in January

Google's homemade Internet browser has been heavily promoted by Google since its debut in September of 2008. Google's baby, Chrome, promised to make Internet browsing faster, safer, and all around more enjoyable. It delivered, for the most part, on its promises. Then, Google went a little crazy with its promotional campaign. Ironically, the way Google promoted itself caused Chrome to virtually disappear from the search results. Market share for Chrome has mysteriously dropped over the last month - down 0.17 percent. A company that tracks market share of browsers suggests that it's because Google effectively banned itself from the search engines. Net Applications, which tracks some 160 million unique visits per month, reports that Firefox and Safari also saw market share losses in January. Who is getting all of the browser love? Microsoft, if you can believe it. Microsoft's Internet Explorer saw an increase in January of 1.09 percent. This...



Finding the Right Online Market for Your Product

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Finding the Right Online Market for Your Product

One very tricky aspect to buying web traffic is finding out what niche you really fit into and also where you should focus most of your traffic. You can do the typical way of just plainly looking at what traffic you currently have and then translating into the similar category but this will just end up with you getting the same traffic. This can be effective for someone who doesn't really know what they are doing when it comes to targeted traffic but if you have some experience you will realize that the real traffic is not always the same as what you are getting at the time of investing in targeted traffic. For instance you will always want the best traffic the kind that will get you many more sales and increase your page views but essentially there are not always even amounts of traffic or equally effective traffic. What I am trying to get across is that on one day you might get some great traffic from one source and then on the next day the same type of...



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