Are you still using some of the old search engine strategies to get traffic for your website and attract your visitors?
As we all are well aware that SEO or Search Engine Optimization is the key for driving quality traffic from organic search. Hence it’s important to evaluate your SEO tactics from time to time to achieve some amazing results to boost incoming website traffic.
Definitely, it takes plenty of time and patience to develop a suitable strategy that works best for your business. But it’s worth putting that effort, if you want to stay on ahead of the competition among other big players in the industry.
Why keep on changing your SEO strategy?
The world of digital marketing and technology is growing at a fast pace than ever before and what worked well yesterday for your business, may not be able to reap the same rewards today.
With so many Google algorithm changes and updates taking place, websites that experienced high volume of traffic,...
Have you ever experienced drop in your website traffic levels and need some effective solution to recover from the Panda algorithm updates?
It’s definitely quite frustrating for most online websites to deal with constant algorithm updates that keep taking place and find ways to recover their website quickly to boost their traffic potential.
This holds particularly true about websites that have been continuously trying to push spam content and find little success to get back to their original levels. Hence, its time to examine the “real issue” and make sure that you aren’t repeating the same mistakes again to get hit by the Panda update in the future.
Top things that you can do to have steady traffic levels during Panda updates
-Have powerful landing pages
The first thing to ensure that your website is not affected by Panda algorithm update is analyze your landing pages, and see if they have high user engagement levels. The content...
Is your business website getting enough traffic to attract quality visitors and converting them into potential customers?
Targeted traffic is core to every business and a key element for the success of your online business. Hence, every company-whether big or small can sustain themselves, if their branding and publicity campaign is powerful enough to find quality leads that can lead to potential sales of their products.
Here we check out some of the best Google Webmaster tools that can be useful in improving traffic for your website.
-Use relevant sitemaps to guide users
A sitemap is mainly created to inform Google about the structure of your website and you do not have to build them manually. There are many WordPress plugins that can be used for this purpose and you can even have a video sitemap too, in case you have a video to be displayed on your website.
This helps Google to index video on your site rather than redirecting visitors away to other...
If your website is penalized by Google, then it is difficult to identify the problem. Google does not notify website owners of penalties. With the new Google core algorithm updates going into effect each month, it is difficult to understand which of the new updates have had an effect your website.
The best way to clearly identify a Google penalty is by watching rank in search and traffic per page. You can also recognize a penalty if you search for the core keywords of your website's niche and your website does not show up in search results.
There Are No Magical Solutions to Prevent these 48 Google Penalties
Many SEO companies use black hat, gray hat, and even old white hat techniques to artificially manipulate website rank on search engines. Over 90% of these systems fail because they are based on finding loopholes within the core Google algorithm and then exploiting them for quick, albeit short-term, results. As soon as your page rank suffers, these SEO companies...
Have you ever thought of how a smooth and seamless integration of mobile content can do wonders for your online business?
If you already have a website, you are well-aware about the importance of having a great and interesting content for engaging your target audience. The same applies to your mobile devices as well and having a user-friendly and rich content can help in achieving most of your marketing goals.
There are lot of small but key things that you need to remember, while designing content suited for your mobile platform.
Here are a few golden rules that you must follow for improving your mobile reading experience:
-Provide smart and functional features
It’s important to remember that every mobile device comes with a different screen size and there are plenty of technical variations among different models. The speed of the Internet, owing to movement and ease of finger scrolling feature may also vary for every device. Make sure to provide...
Are you aware of how the recently released Google Pigeon algorithm update can lead to some major changes in your online traffic volume?
Local businesses, especially online marketing and advertising companies might be able to notice a considerable impact with the Pigeon update giving a bit of reshuffle to local listings. This was mainly done with the aim of prioritizing local reviews from well-known sites such as Yelp, Trip Advisor, Yellow Pages and Relator.com
Google is trying to move local map listings lower on the search engine results page or eliminating them completely by replacing them with the above-mentioned directory specific sites. It is trying to ensure that the results are prominently displayed to the users to give them exactly, what they are looking for in the search results.
Growing preference for local reviews
Today, users prefer using Google to meet most of their search related needs rather than depending on physical directories with yellow...
Are you still thinking that the SEO rules that were applicable before are no longer relevant and useful in boosting your website rankings?
Probably it’s time to probe this issue further and find out if the SEO tactics that we used earlier can still give us some amazing results. Most of the bloggers, publishers and local businesses tend to think that backlinks may not matter anymore or even creating content for robots may not work.
Let’s carefully examine some of the SEO elements to find out, if they can really work as before to boost organic search engine rankings for your website:
-Good and catchy titles are important as ever
Google returns all your search results depending on the term that you enter in the search field to display the results along with the title. This means having a descriptive, attractive and unique title is still important to engage the readers. If your title is interesting, it is much likely that the readers will click through it and view...
Do you want to boost your website traffic and get quality engagement from your target audience?
Like most successful marketers, it’s very important for you to have an SEO optimized page that can attract search engines such as Google. By creating an optimized content targeted at both the end users and the search engines, you can increase the chances of having increased traffic for your website.
Why optimizing content is necessary?
Over the years, search engine algorithms have come a long way, where including popular keywords many times in your content could boost your website rankings. However, today the scenario is completely different and Google prefers those websites that have content which is highly informative, useful and engaging to the visitors. Most search engines love content that is free-flowing, interesting and purposeful and offer the best value to the readers as far as possible.
Today the there are penalties by Google for websites that has...
Are you confident that your current SEO strategy is able to deliver the best results for your business in terms of increased volume of website traffic?
Every online marketer wants to achieve high page rankings for their website with more incoming traffic. But the greater challenge is to get the right amount of traffic needed for your website, which in reality can help in attracting new customers.
A good SEO strategy is the foundation to the success of any online business and it must be positioned in such a way that it helps your customers to get in instant with your website.
Why do we need quality SEO in the first place?
The main purpose of SEO is to provide a seamless and smooth experience to the users as well as communicate your intentions to the search engines to recommend your website for relevant searches.
SEO can help in positioning your website well in the search engines and provide more visibility to your online products and services. They can help...
Do you want to attract more visitors to your website and create more hype about your brand in the market?
No doubt marketing and promotion is all about creating sustained interest of your customers in your products by boosting your online sales and increasing your revenue. But the difference lies in how do you use different types of content to generate more leads for your business.
Here we look at some of the most popular content types that can be used to ensure that you always get more links to your website:
Hold contests to spark curiosity among people
One of the best ways to build a huge fan following for your brand is by organizing contests via social media channels. You could use Facebook, Twitter and also create an email list to promote your contests on different websites that can be valuable in getting links back to your website.
Of course, most people would be enticed to enter the challenge to win prizes while giving you a great opportunity to connect...